Tim Cook, the CEO of Apple has announced the launch of a streaming television service, credit card, and an online gaming arcade under the Apple brand.
Apple has made forays into a television and movie service called Apple TV+. This new line will stream television shows and movies to a television app for users of its 1.4 billion gadgets worldwide. It will also be available to owners of smart TVs and other brands TVs.
The move will be a challenge to streaming video leaders Netflix and Amazon, but Apple is differentiating its brand by offering paid channels from HBO, Starz, and Showtime alongside its own content.
The option of subscribing to channels from other brands on Apple devices will be available in May. A spokesperson from Apple said both its TV+ shows and the new version of the TV app would be serving in more than 100 countries, after its launch.
The company also added that the free news app would now come in a paid-subscription version, called Apple News+. This product will have a number of option to choose from – news articles that will include content from 300 magazines including National Geographic, People, Popular Science, Billboard, and the New Yorker. Apple said it would cost $9.99 a month. Apple has now released iOS 12.2 for iPhones and iPads, a new version, which supports Apple News+.
In the meantime, another product, Apple Pay, its digital wallet, was launched as well. Tim Cook said Apple Pay could be used on public transit systems in Portland, Oregon, Chicago, and New York City. Apple Pay will be available in more than 40 countries by the end of the year.