BARC Planning Survey 19  

Increase Landing Page Conversions IBM is one of the world’s largest vendors of IT hardware, software and services. The company has a global workforce of approximately 380,000 employees and is active in over 170 countries. In 2007, IBM purchased the Canadian software vendor Cognos for about $5 billion (including IBM TM1) to become the center of its future BI product portfolio. IBM’s performance management portfolio is completed by IBM Cognos Controller for financial consolidation and regulatory reporting (originally developed by Swedish vendor Frango) and IBM Cognos Disclosure Management.

IBM offers a comprehensive portfolio of onpremises and cloud BI, performance management (planning, consolidation, disclosure management) and advanced analytics solutions. The core offering consists of IBM’s Analytics portfolio, Planning Analytics and SPSS.

Planning Analytics (based on IBM TM1) – IBM’s strategic planning product – is a core element in IBM’s performance management portfolio and has been on the market since the 1980s. Due to its rich functionality for planning and OLAP analysis, and its in-memory technology, the product plays a strategic role for IBM.

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