Hightouch Raises $40M at A $450M Valuation To Democratize Reverse ETL

Hightouch Raises $40M at A $450M Valuation To Democratize Reverse ETL

Hightouch has raised $40M Series B at a $450M valuation led by ICONIQ Growth (an early backer of Snowflake, Datadog, Braze, and Gitlab) with participation from Amplify, Bain, YC, and Afore.

The San Francisco-based start-up counts Imperfect Foods, Betterment, EyeByeDirect, Autotrader, Nando’s, Headway, Plaid, Survey Monkey, Lucid Chart, Ramp, Retool, Blend, Kong, CircleCI, Deel as customers.

The dramatic rise of reverse ‘extract, transfer, and load’ (ETL) has trailed the exponential growth of customer data warehouse usage by businesses of all sizes.

Read More: forbes

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