By ET Bureau - June 23, 2022 3 Mins Read
PPRO, the leading provider of digital payments infrastructure, has integrated Gojek’s GoPay e-wallet onto its platform, taking PPRO a step closer to offering complete Indonesian market coverage. According to the World Economic Forum, the Indonesian market is expected to be the fourth largest consumer market in the world by the end of the decade, with close to 76 million Indonesians joining the consumer class by 2030. GoPay, one of the leading and most trusted payment choices for Indonesians, is well-positioned to capture this market, with over 190 million app downloads since 2020.
Now, with the addition of GoPay to the payments mix, PPRO’s partners can offer Indonesian consumers the option to pay with almost all of the country’s most popular payment methods, including BNPL Kredivo, paytech DOKU, and e-wallets Jenius Pay, OVO and LinkAja. According to research compiled by PPRO, the value of Indonesia’s cross-border e-commerce market is estimated at US$4.8 billion which presents a huge opportunity for any enterprise, payment service provider (PSP), fintech or bank wanting to tap into this market.
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Kelvin Phua, VP, Global Market Development at PPRO, commented: “Indonesia is a market full of opportunity for cross-border merchants but it’s also a difficult one to navigate for those unfamiliar with its complexities. More so than any other Southeast Asian countries, Indonesians vary their payment methods depending on their purchases. That means the expert insights PPRO can offer will be crucial for our partners and their merchants looking to convert more consumers at the checkout. Integrating GoPay onto the PPRO platform is a giant leap forward which will allow us to better cater to the needs of our partners’ merchants looking to make inroads into Indonesia, complementing our already extensive payment method offering in the country.”
Vrutika Mody, Head, Global Partnerships and Business Development at GoPay, said: “As an ecosystem that millions of Indonesians rely on daily, GoPay is committed to offering the best solutions and benefits for our users. This valuable integration with PPRO accelerates our promise of merchant ubiquity to consumers and widens the global merchant ecosystem for GoPay users to transact seamlessly with. In that spirit, PPRO’s partners will get connected to a diverse Indonesian customer base eager to consume global goods and services.”
Last year, PPRO announced that it had achieved unicorn status after raising US$180 million from Eurazeo Growth, Sprints Capital and Wellington Management. Earlier this year, PPRO announced the acquisition of Alpha Fintech, a next-gen payments technology company, in a deal that will expand PPRO’s offering, and strengthen its presence and networks in Asia Pacific, allowing it to offer end-to-end digital payments infrastructure.
PPRO will be attending a virtual Seamless Asia on 22 and 23 June with VP, Partnerships and Head of APAC, Tristan Chiappini, participating in a panel discussion on “Uniting an Ecosystem to Reduce the Complexity of Cross-Border Payments”, featuring spokespeople from Atome and Zip, moderated by Mangala Martinus, MD, Payments Consulting Network. To find out more and join the discussion on 23 June at 10am SGT, please click here.
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