By ET Bureau - July 13, 2022 3 Mins Read
With the acquisition of Netokracija, Infobip aims to provide top-quality developer content and highlight the value of the developer community. Operating within the Infobip Group, Netokracija will maintain its independent editorial team with the potential to expand into other regional markets.
Infobip, a global cloud communications company, today announced that it has acquired Netokracija, a leading Southern European business and tech magazine with a 13-year track record of creating influential developer-focused content. In April, 2021, Infobip acquired the Shift conference in a foundational move to establish itself as a presence in the developer ecosystem, and the acquisition of Netokracija is another significant step in that direction.
“With the acquisition of Netokracija, our goal is to strengthen the developer community by providing it with content that is ‘for developers’ and ‘by developers,’ further showcasing the value of IT in society,” said Ivan Burazin, Infobip’s chief developer experience officer.
“With the synergy of the Infobip Shift conference and Netokracija’s high caliber content, we expand our developer community globally.”
As part of a long-term strategy to expand the Infobip Shift conference to other continents, Netokracija will have the potential to grow and scale globally alongside the conference.
“Infobip Shift and Netokracija are joining forces to showcase and empower the development of the tech, startup, and developer ecosystem,” said Burazin.
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Netokracija’s twelve-member team will become part of Infobip’s developer experience department, led by Ivan Burazin. The magazine will continue to operate as part of the Infobip Group through an independent editorship under the leadership of editor Mia Biberović. Netokracija’s founder, Ivan Brezak Brkan will take over the role of Infobip’s director of developer content, and together with Tena Šojer Keser, he will lead the editorial team to create developer-focused web copy, blogs, videos, podcasts and more.
“We have assembled an outstanding team of tech content experts, many of whom have covered the biggest exits and the most significant investments in the region, including the rise of the first Croatian unicorn, Infobip”, said Brkan. “With the support of Infobip in conjunction with new and existing partners, Netokracija will be able to further cement its role as a chronicler of the fastest growing industry in the region.”
Netokracija currently operates in Croatia and Serbia; covering the entire South Eastern European region with articles, conferences, podcasts, and other content. Broadening its scope to encompass emerging trends and teracija continues to operate in both previous markets, Croatian (netokracija.com) and Serbian (netokracija.rs).chnologies, it will continue to report on digital business, marketing, and culture. Netok
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