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ConnX Accelerates Expansion Plans, Announces Strategic Relationship and Partnership with True North Advisory, Harnessing Advisory’s Experience and Track Record

By ET Bureau - September 30, 2021 3 Mins Read

ConnX, a leader in Digital Communications Transformation powered by AI and Automation, today announced they have engaged True North Advisory to provide guidance and direction as the company undergoes unprecedented growth in its global Integrated Communications Platform service. This unique platform delivers a comprehensive communications solution to mid-size and large global enterprises including unified voice, data, video, messaging, collaboration, security and AI-powered service assurance. ConnX currently serves customers in 120 countries and plans to expand services and global reach to meet the growing global demands of existing and new customers.

“We are honored to bring the True North team in to help with our many large initiatives and implementations, and will tap their collective expertise in strategy, positioning, business planning, sales, marketing, go-to-market, product management, R&D and organizational development,” said Indrajit Ghosh, CEO, ConnX.

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“Over the last year, we have witnessed rapid growth in demand for a simplified, unified, flexible and radically more cost-efficient platform, helping current and new clients to accelerate their digital transformation initiatives. The contributions of the True North team will make a significant difference in our expansion as they share their wisdom and their impressive industry networks.”

A tight knit team of world class executives with an unrivaled track record in the B2B Enterprise and Service Provider arena, True North’s team includes partners with an average of 25 years of CXO experience in public and private company development, with pioneers in the business communications industry renowned for their vision, innovation, and proven ability to commercialize and scale next-generation solutions.

“We’re pleased to welcome the True North Advisory team,” said Amar Reddy, ConnX Chairman of the Board. “The breadth and depth of expertise that the Partners at True North brings will help ConnX to better serve and create new value for our customers as a truly integrated, end-to-end communications transformation partner.”

The core team of five True North partners worked together at BroadSoft to create a leading UCaaS software and cloud solution provider which was ultimately sold to Cisco Systems, Inc. for $2B in 2017. “The True North Advisory team looks forward to partnering with ConnX. We are excited to play a key role in their strategic planning as they continue to evolve to meet the demands of the changing enterprise and hybrid workforce,” said Dino Di Palma, Managing Partner, True North Advisory.

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ET Bureau

The Enterprise talk Bureau has five well-trained writers and journalists, well versed in B2B enterprise technology industry, and constantly in touch with industry leaders for the latest trends, opinions, and other inputs- to bring you the best and latest in the domain.

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