Friday, March 29, 2024

Align Technology and Asana Become Business Alliance to Deliver Asana Smiles™

Align Technology, Inc. (“Align”) (Nasdaq: ALGN) a leading global medical device company that designs, manufactures, and sells the Invisalign system of clear aligners, iTero intraoral scanners, and exocad CAD/CAM software for digital orthodontics and restorative dentistry, today announced an agreement with Asana, Inc. (NYSE: ASAN) (LTSE: ASAN), a leading work management platform for teams. The strategic partnership will offer Invisalign trained doctors in the U.S. a new workflow solution, Asana Smiles™ for Align.

Asana Smiles™ for Align provides a customizable workflow solution to help orthodontic and dental practices keep track of tasks connected to the lifecycle of a patients’ Invisalign treatment journey. Booking consultations, submitting prescriptions, monitoring ClinCheck® software treatment plans, and preparing for aligner delivery appointments can be easily organized, tracked and communicated across a practice in Asana. This solution can be implemented directly or as an additive solution for practices with other software currently in place.

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“As doctors continue to move from analog to digital processes and workflows in dentistry and orthodontics, selecting the right work management solution for their practices is a key decision,” said Simon Beard, Align Technology executive vice president and managing director, Americas. “Through this agreement, doctors will have access to a new option that helps minimize manual processes and creates a clear view of Invisalign treatment workflows from prospective patients through treatment to retention.”

“There is a high degree of complexity in managing a successful orthodontic practice,” noted Heather Stone Hopkins DMD, MS, orthodontist and owner of Palmetto Smiles in Lexington, SC. “Creating an automated workflow with Asana Smiles has been a welcome addition for both me and my team. Due to its intuitive nature, implementation was a breeze. The ability to integrate Invisalign treatment information and tasks with my workflow has introduced a number of efficiencies including improved delegation and accountability with my team. This allows me as the doctor to keep my focus where it belongs, on treating my patients.”

“Leveraging the power of the Asana Work Graph®, we help organizations of all sizes improve their workflows by connecting work across teams and functions and automating historically manual work processes. This allows them to have more time to focus on what’s most important – creating consistent customer experiences and growing their businesses,” said Anne Raimondi, Chief Operating Officer, Asana. “We’re thrilled to partner with Align to make this solution available to dental and orthodontic practices across the country.”

This new solution will be showcased at the American Association of Orthodontists’ Annual Session in Miami Beach, Florida May 21-24, 2022, Align Technology booth and available next month for U.S. based doct

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