“A culture based on ‘Information or data-driven decisions’ can help transform an organization. It makes every employee a data creator in the organization. Encouraging this sort of thinking can be a great way to encourage the value creation of data,” says Anurag Sahay, MD & Global Business Unit Head, Nagarro in an exclusive interview with EnterpriseTalk
ET Bureau: Business models, consumer and employee experiences have all changed as a result of the pandemic. As a result, companies are focusing their investments on emergent technologies rather than basic Enterprise technology. So, how can DARQ technologies help in this regard?
Anurag Sahay: The pandemic has indeed changed our worldview, not only as people but as institutions, businesses, and governments. There is a sense of urgency. It is no longer business as usual. And the way forward is through transformation.
Technology provides the basic raw material for transformation. As a result of new and emerging technology platforms – our world is more connected than ever into a community that is becoming increasingly valuable to all of us. From large social media platforms to local virtual groups – communities are a key mechanism for trusted and valuable information. Organizations and businesses are eager to participate in such a construct.
At the same time, individual preferences have become essential to understand and satisfy. Every person is unique and valuable. Organizations and businesses understand this and are tailoring and customizing their services.
Human experience is no longer a stepchild and is becoming the central idea in all our activities. Mere utility and function are no longer compelling, and they have to shape themselves to become a complete and fulfilling human experience.
All this has to be done efficiently with speed, quality, and precision.
DARQ technologies power these four important ideas – Community, Personalization, Experience Centricity, and Automation. Ledger technologies are the means to enable a trusted and federated system of transactions where the community is the only central idea. Extended reality is a key construct in enabling experience centricity, quantum computers and AI provide the generation platform that enables a new level of complexity in software development.
Businesses have to be fast and innovative and address these big four ideas in how they operate and the products, services, and experiences they are creating. DARQ technologies are a key to this transformation, and it is no surprise that these technologies are being looked upon so critically.
ET Bureau: Many businesses struggle to comprehend emerging data solutions and their benefits and drawbacks. What measures can businesses take to obtain greater value from their data?
Anurag Sahay: Information is value. And businesses naturally participate in creating and processing the information as part of their business processes. Businesses must bring attention to this ‘Information Value Chain’ that they are participating in. There are a few things that they can do to improve and leverage information
Recognizing the ‘Information Value Chain’ is a key activity, which can be done in many different ways. Immersive workshops with relevant stakeholders are one way to identify and catalog all the information created or available in the organization. These immersive workshops can focus on the ‘customer-centered information value chain,’ or the ‘sales centered information value chain,’ or the ‘marketing centered information value chain,’ etc. These are practical ways to bring attention to all the different types of information. Cataloging them in one place and connecting all these information value chains builds the organization’s data map.
Investing in data analytics capabilities is another critical activity that businesses can do to kick start and improve the value creation from data. Extracting, cleaning, filtering, and presenting all information in a simple and useful manner for business stakeholders to see is a necessary foundation. This foundation can later be leveraged to build more advanced predictive and AI-type solutions.
A culture based on ‘Information or data-driven decisions’ can help transform an organization. It makes every employee a data creator in the organization. Encouraging this sort of thinking can be a great way to encourage the value creation of data. This must start with the C-level folks in the business, and it can slowly percolate across the organization.
And finally, belief in Enterprise technology and data is critical for success. Organizations that are not investing ahead in this area are risking their entire future.
ET Bureau: End-users want seamless software and applications in a digitally connected world. In this regard, how can enterprises leverage digital product engineering to create personalized experiences while reducing investment and turnaround time?
Anurag Sahay: The key to reducing turnaround time and reducing investment in digital product engineering is to:
- Invest in Digital Tools and Platforms that are relevant from the product engineering perspective. They can bring a lot of mileage to the organization in the quality and efficiency of bringing its products and services to the market.
- Invest in Digital Engineering processes like Agile to ensure the appropriate digital process is at the center of all value creation.
- Invest in personalization technologies like advanced analytics, AI, and augmented reality to bring personalization and customer experience to the center of all digital product engineering initiatives.
ET Bureau: Quantum computing, when it comes to emerging technologies, appears to have the potential to have a tremendous influence and become one of the most innovative technologies the industry has ever seen. So, when can IT leaders expect to deploy quantum computers in their day-to-day business processes, according to you?
Anurag Sahay: Quantum computing will open completely new ways of processing and transporting the information. It is such a revolutionary change that it is difficult to imagine the transformation it will bring to our world.
We are in the beginning stages of this Enterprise technology getting operationalized. We guess that by 2027-2030 this will have reached a new level of maturity and operability.
ET Bureau: Extended reality software isn’t new, but as companies grapple with virtuality in the wake of the COVID-19 public health crisis, it is gaining traction. So, how can businesses leverage immersive technologies to transform their operations?
Anurag Sahay: Extended reality impacts the way we interact with digital information, all information. This interaction is also sometimes referred to as Human machine interaction. This has a very transformative effect on our experience of information. This Enterprise technology will completely alter the ways we interact with our computers and their information. Sensors and wearables will also participate in the creation of such experiences. There are many platforms and tools that are already available today that can be used powerfully to imagine or reimagine the ways businesses are thinking about this interaction. Investing in such tools and platforms will be an important first step. Building prototypes and proof of concepts is another important thing that businesses can do to gain momentum in this Enterprise technology.