The Impact of Digital Transformation on the Healthcare Industry in the Post-COVID World

The Impact of Digital Transformation on the Healthcare Industry in the Post-COVID World-01

The impact of COVID-19 has been drastic across industries and organizations of all sizes, but healthcare systems seem to have been the most impacted. Quarantine procedures and strict social distancing norms implemented across the world have led to increasing pressure on healthcare organizations. They have had to rapidly adopt digital solutions to provide remote care.

The healthcare industry is evolving rapidly and this trend will continue for several years. Today, the healthcare industry, like others, is heavily influenced by digital transformation. Different technological tools and solutions are leveraged to create new business models, improve patient experience, and make communication more efficient.

Although the digital transformation process in healthcare has been slower than other industries, there is a chance to learn from the experience of other industries and even accelerate the process in healthcare depending on the available results.

Christopher Malter, CEO of Avalon.ai, says, “Healthcare especially in the States has been the last Bastian of manual workflow. Digital technology has not truly been accepted in healthcare like in other sectors like finance and supply chain. But, the pandemic has accelerated the acceptance rate.”

According to a McKinsey report, during the coronavirus pandemic, there was a 15% rise in the use of digital tools for health support by consumers. Moreover, 37% of consumers said they are very likely to use telehealth in the future as well.

The positive impact of digital transformation in healthcare is apparent as they offer an abundance of benefits to healthcare services, patients and the staff. Let’s take a look at some of the exciting benefits of embracing digital solutions in healthcare.

Listen to the Podcast: Interview with Christopher Malter, CEO of Avalon.ai

Better Services for Patients

Healthcare is essentially patient (customer)-centred. The implementation of various technologies will provide a chance to make treatment more personalized. The individual approach is significantly better than following common recommendations which may not work in some cases.

“Digital technology is re-empowering healthcare systems to re-establish baselines that were never addressed before. For instance, in case of opioids, the amount of opioids given for any procedure was truly never really addressed from the US healthcare perspective. But, now it can be addressed because of integration of AI at the point of care. In case of the patient experience also, it will have dramatic effect on outcomes – patients stay less, treatment protocols are better, lesser side effects. These are some of the easiest ways digital healthcare will change the delivery of care,” adds Christopher Malter.

Seamless Data Management

Hospitals capture, store and offer medical data, and reports to patients on a daily basis and this require a lot of manual work. Data management is a daunting task and digitization can help the management fast forward the processes to deliver better patient care.

Creating intranets and centralized data storage will enable doctors and the staff to store and retrieve data without any difficulties. Hence, digitizing the hospital processes makes the complete workflow seamless, efficient and significantly faster.

Speedy Response to Patient Queries via Social Channels

With the help of a digital connection established across different social channels, doctors can respond to patient queries significantly faster. Patients can use their mobile devices to post the queries from anywhere, any time and doctors can swiftly respond to the queries via the same medium without any difficulty. This improves trust, boosts the confidence of the patients, and ensures that they get instant advice for any ailment.

Advantages of Mobile Apps

Today, healthcare apps have minimized the burden of patients planning for hospital visits and finding physicians nearby. These app solutions have also enabled doctors to connect with patients, especially in rural locations, and provide valuable solutions. Moreover, searching for various ailments and drug information using mobile apps has become seamless and fast.

Embracing technology is the best way to stay relevant in the market and flourish. Today, digital transformation is not just restricted to the IT industry; it is being implemented in the healthcare industry in full-swing too. Faster and efficient patient care is the main objective of all healthcare institutions. Slowly but steadily, due to the pandemic the industry has started realizing that digital transformation is the best strategic way to accelerate, improve, and prioritize health.

Christopher Malter, CEO of Avalon.ai, says, “Healthcare especially in the States has been the last Bastian of manual workflow. Digital technology has not truly been accepted in healthcare like in other sectors like finance and supply chain. But, the pandemic has accelerated the acceptance rate.”

According to a McKinsey report, during the coronavirus pandemic, there was a 15% rise in the use of digital tools for health support by consumers. Moreover, 37% of consumers said they are very likely to use telehealth in the future as well.

Although the digital transformation process in healthcare has been slower than other industries, there is a chance to learn from the experience of other industries and even accelerate the process in healthcare depending on the available results.

 

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Prangya Pandab is an Associate Editor with OnDot Media. She is a seasoned journalist with almost seven years of experience in the business news sector. Before joining ODM, she was a journalist with CNBC-TV18 for four years. She also had a brief stint with an infrastructure finance company working for their communications and branding vertical.