By Prangya Pandab - December 01, 2022 4 Mins Read
The last few years have seen a growth in the popularity of cloud computing, and this trend is only predicted to continue as new deployment strategies and capabilities are continuously being developed, giving businesses more options to reap the rewards of their cloud investments.
Many of the most revolutionary technological trends, such as IoT, AI, hybrid and remote working, have been made possible by the widespread adoption of cloud computing. In the future, it will become an enabler of more technologies like the metaverse, quantum computing, cloud gaming, and even VR/AR.
This is made possible by cloud computing as it eliminates the need to buy expensive infrastructure necessary for these intensive computing applications. Instead, it is made available “as-a-service” by cloud service vendors, who run it on their own data centers and servers. It also means that businesses that want to benefit from these ground-breaking technologies can, to some extent, avoid the hassle of recruiting and training a specialized workforce.
Jonathan LaCour, Chief Technology Officer at Mission Cloud, says, “Public Cloud innovation continued at a brisk pace in 2022, with all of the hyperscalers continuing to bolster their platforms. Key areas of focus included machine learning, analytics, containers, and platform services. Yet, uncertainty in the financial markets, inflation, and rising costs have driven public cloud strategy for businesses in 2022. I expect this to continue in 2023, with businesses balancing cost and efficiency with a desire to deliver on critical business objectives.”
Here are some of the trends that will have the most impact in 2023:
Better efficiencies, opportunities, and convenience come with cloud migration, but it also exposes businesses to a new set of cybersecurity threats. Furthermore, the risk of fines or losing customer trust is a real issue due to the increasing legislation governing how companies can store and use personal data.
Spending on cybersecurity and increasing resilience against anything from data loss to the effects of a pandemic on international trade will thus take on even greater importance in the upcoming year. The emphasis will likely be on finding creative and economical ways to maintain cybersecurity as many enterprises look to cut costs in the face of a looming economic recession. In 2023, this will translate into increased use of “security-as-a-service” providers and predictive technology and AI developed to identify threats before they cause issues.
There was increased adoption of hybrid cloud in 2022, and in 2023 more companies will start to see the advantages of distributing their services around a number of cloud providers.
This multi-cloud approach has a lot of benefits, such as increased security and flexibility. Additionally, it prevents businesses from becoming tied to a single ecosystem, which can be problematic when cloud service providers modify or discontinue support for specific applications.
For a multi-cloud infrastructure, it is important to shift away from potentially harmful business practices like designing processes and applications exclusively for a single cloud platform. Because containerized applications are becoming more popular, applications are swiftly transferred to new platforms in the event that service levels change or more affordable solutions become available from various providers.
Because few companies have the necessary resources to build their own AI infrastructure, AI and ML are offered as cloud services. Large amounts of storage space and computing power are needed for data collection and training algorithms, and renting these resources as-a-service is typically more cost-effective.
More and more, cloud service vendors use AI internally for a variety of purposes. This involves running the enormous, dispersed networks required to supply storage resources to their clients, controlling the cooling and power systems in data centers, and providing the cyber security tools that protect their data. As hyperscale cloud service providers implement their own AI technology to develop more effective and affordable cloud services for their clients, there will be continued innovation in this area in 2023.
“As a result of a desire for reduced cost, public cloud customers will more aggressively pursue discounts through committed volume pricing programs, reservations, and savings plans, which will provide a level of stability to hyperscaler revenue while reducing their operating margins. This will also lead to customers procuring more of their software and tools through cloud vendor marketplaces such as the AWS Marketplace,” LaCour adds.
Prangya Pandab is an Associate Editor with OnDot Media. She is a seasoned journalist with almost seven years of experience in the business news sector. Before joining ODM, she was a journalist with CNBC-TV18 for four years. She also had a brief stint with an infrastructure finance company working for their communications and branding vertical.
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