ChatGPT for Enterprise: A Paradigm Shift in AI Adoption?

OpenAI has released ChatGPT Enterprise, an enterprise-grade version of the popular ChatGPT solution. It expands ChatGPT functionality as a generative AI tool for business users.

ChatGPT Enterprise is a significant step toward the commercial adoption of the new field of generative AI. It offers consistent access to GPT-4 and a variety of new and improved security and collaboration features. The new offering provides unrestricted, high-speed access to GPT-4 models and advanced data analysis capabilities.

This makes it a potential alternative to other business tools. This is a direct response to enterprise demand.

OpenAI claims in the ChatGPT for Enterprise announcement that,

It is now widely accessible to businesses. ChatGPT Enterprise differs from ChatGPT Consumer because of its enterprise-grade data and security.

The enterprise version permits organizations to configure their model’s training. It is also flexible about the time for internal data to reside in the model.

Features of ChatGPT for Enterprises 

• ChatGPT Enterprise complies with SOC 2 and encrypts all conversations in transit and at rest. The new admin console makes it simple to manage team members and offers various activities. These include domain verification, SSO, and usage insights, enabling enterprise-wide deployment.
• ChatGPT Enterprise is up to twice as fast as its predecessor and has no usage limits. Enterprise also features 32k context. This will allow users to process up to four times longer files or inputs.
• The most recent version would provide unrestricted access to advanced data analysis and faster speed performance (up to twice as fast) for GPT-4.
• ChatGPT Enterprise includes 32k token context windows for four times longer inputs, files, and subsequent actions. It will provide chat templates for collaboration and the development of common workflows.
• Teams can use their APIs for free if they need to customize OpenAI for the organization.

Opportunities for Businesses

Regarding business opportunities, ChatGPT Enterprise faces competition from Microsoft Azure OpenAI, an additional enterprise-grade generative AI product for OpenAI technology users.

However, it does have its advantages. Here are some features that can benefit enterprises:

• Offers Domain-specific models:  While general-purpose LLMs such as ChatGPT are useful, the trend is shifting toward domain-specific models.

These models will reduce the need for expedited engineering. They are designed for specific business applications like marketing, sales, and customer support.

Enterprises will evaluate OpenAI’s offerings. However, they can benefit more from custom models tailored to their specific industry or business.

• Data Training: A significant feature of ChatGPT Enterprise is that it does not train on the data or conversations that users have with the tool. This ensures data security, which is crucial to secure complex procurement procedures.

Unlimited high-speed GPT-4 usage is also a welcome feature that enables enterprises to scale their use of ChatGPT Enterprise.

• Advanced Data Analysis: ChatGPT Enterprise has access to Advanced Data Analysis, formerly Code Interpreter, which gives the tool robust data analysis capabilities.

Now, any enterprise professional can perform sophisticated data analysis using the device. This is likely one of the greatest unlocks that most companies are not yet considering.

• Data Encryption: ChatGPT Enterprise encrypts data, provides single sign-on authentication, and enables enterprises to manage access to specific levels of data. OpenAI will not use customer data to enhance its services, which is an added security.
• Code interpreter feature: In July, OpenAI released a code interpreter feature for ChatGPT Plus users. The Microsoft-backed company released ChatGPT App for iOS and Android earlier in the year.

In addition, the company updated ChatGPT’s data settings to allow users to deactivate their chat history. It also allowed them to decide if their conversations should be used to train and improve OpenAI’s models.

OpenAI has made several incremental updates to ChatGPT over the past few months, culminating in the introduction of ChatGPT Enterprise.

It expanded access to custom instructions for free ChatGPT users earlier this year. It allows users to add preferences or requirements for the model to consider when generating responses.

The company stated that it intends to add more capabilities to ChatGPT Enterprise, including tools for specific roles such as data analysts, marketers, and customer service representatives.

The unresolved concerns 

Despite being a step in the right direction, ChatGPT Enterprise must still address some other concerns businesses have regarding the generative AI system.

• Unknown Training Dataset: Even though ChatGPT Enterprise uses OpenAI’s most recent large language model, GPT 4, the training dataset used to train the model remains unknown.

In light of recent lawsuits against OpenAI for potentially training their model on copyrighted content, some enterprises may be hesitant to adopt the new enterprise product immediately.

• Hallucination Issues: There is a tendency for large language models (LLMs) such as ChatGPT to “hallucinate” and misrepresent facts. This remains a concern.

According to a MedPage Artificial Hallucinations in ChatGPT report,

It is concerning if businesses plan to use the technology in customer-facing or customer-service applications.

Also Read: ChatGPT is Transforming Enterprise Search

• Lack of enterprise-grade features: Currently, the tool lacks other potentially essential features. It is not HIPAA-compliant, so healthcare organizations are unlikely to use it.

It lacks useful team-wide features such as template libraries, the ability to segment by team, and the ability to customize the tool for specific personas. Nonetheless, OpenAI has hinted that some of these features are forthcoming.

Conclusion

ChatGPT Enterprise poses several difficult questions. Many AI observers wonder if companies need these other third-party applications that do similar things.

The popularity of ChatGPT has led OpenAI to venture into enterprise software development, although it may not be their primary focus.

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